American fans are central to the success of combat sports, with their engagement driving the growth of MMA, boxing, and wrestling. Social media allows fans to connect directly with athletes, creating a sense of community and boosting excitement for upcoming events. Live event attendance continues to be a key part of the experience, while online streaming platforms have made these sports more accessible than ever, bringing events into homes across the country. This broadens the fanbase, allowing more people to follow and engage with the sport, and fostering a deeper connection between athletes and supporters.