Storytelling in wrestling is about the action in the ring—it’s about making that action believable, “protecting the business,” and connecting with the audience on a deeper level. Some wrestlers may be technically superior, yet they don’t always resonate as strongly with the crowd. The aim is to make the audience feel the struggle, the drama, and the back-and-forth battle, even when they know it’s a “work.”

Jeff Hardy is a prime example. While he wasn’t the technician that William Regal was, his willingness to go to extreme lengths to connect with the audience made his storytelling unforgettable. Cactus Jack or Mankind is another—they didn’t rely on technical finesse but excelled in making the audience feel every ounce of chaos, pain, and emotion they brought to the ring.